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Velvi is a registered trust founded by Dr.Parasuram Ramamoorthi in 1998 at Madurai, the home of ancient arts and culture. Velvi means ‘an interior journey, an act of purification for the welfare of humanity’.

Velvi offers training programme in arts/theatre/music and dance for people in autism spectrum disorder. The workshops Drama for Autism are conducted throughout the world and recently at the Autism society of America’s annual conference at Chicago. Some of the key areas we operate in are:

• Training in self-development through arts

• Actor training workshops (3rd Eye Opens)

• Theatre productions

• Overseas students training programme in Indian arts

• Cultural tours of South India (architectural marvels, theatre expeditions, yoga training etc.)

• Drama therapy training and training for corporate bodies for self development & developing business through arts. We design tailor made programmes according to the needs of organizations and individuals.

• Publication programme called Velvi Books, which publishes quality plays and research work reviewed by peers.


Hi-Tech Arai Ltd and TVS Tyres are two of the industrial houses that were benefited by Velvi's training programmes. The workshop ‘Discover the Manager in You’ created positive results in both organizations as testified by its CEOs. A group of individuals who attended the self-development workshops feel that their life has changed tremendously since attending the workshop.

Velvi offers training programme in Drama therapy. Drama and arts with the specific intention of healing psychic wounds is being practiced at Velvi. Currently Velvi is running a drama therapy workshop at a rehabilitation home run by MS Chellamuthu trust. In the year 2002 Velvi organized a Drama therapy programme at Madurai prison where 10 lifers benefited by the therapy sessions.

Velvi in association with Saatvikam organizes cultural tours, training programmes for overseas students in Indian Arts and culture. Three students from the University of East Anglia, Norwich, UK were helped with placements in Madurai and they also were introduced to the basics of Indian theatre, Yoga and dance. Middlesex University, UK had arranged for a summer course for 3 of its students to spend 10 weeks at Madurai where they were taught Yoga, Dance, Indian theatre texts and also Indian theatre forms.

Velvi organized two theatre festivals in Madurai and participated in many theatre festivals in India. Velvi's theatre festival attracted plays from Kerala, Karnataka and New Delhi where doyens of Indian theatre Kavalam Narayan Panikker and Ms Jayashree participated and presented their works.


Velvi is managed by a board of trustees headed by Dr.Parasuram Ramamoorthi, Playwright/Poet/Director and Drama Therapist. Dancers and teachers interested in arts and arts education are part of the trustees who strive to create awareness among the youth about Indian Culture and the Arts.

Life has to be artistic and the Arts have to be life-oriented. This is the philosophy of Velvi.


© 2004 Velvi